LINK Strategic Partners and the DC Department of Small and Local Business Development Win National Capital Excellence in Communication Award for DC Art All Night

The activation wins for excellence in Integrated Media Relations in awards sponsored by the Public Relations Society of America’s National Capital Chapter

WASHINGTON (March 17, 2021) – LINK Strategic Partners (LINK) and the DC Department of Small and Local Business Development (DSLBD) are proud to announce they have won a National Capital Excellence in Communications Award (ECA) for Integrated Media Relations on behalf of DC Art All Night (AAN).

AAN is a free and public all-night celebration of local art, culture, and small business. The event elevates visual, performing, and musical artists while showcasing the small businesses and individual neighborhoods that paint the backdrop for the all-night art extravaganza. As DC’s only all-night art festival, the event uniquely brings together residents from across the city for a night of storytelling and celebration. To learn more about DC Art All Night, visit https://dcartallnight.org/.

LINK performed traditional and social media audits for the event, which informed the development of an outreach and engagement plan. LINK then launched all-new social media channels, pitched media, provided around-the-clock day-of support, including crafting live Instagram stories and coordinating media.

“This award is a testament to our client, LINK’s mission-driven work, and our team who passionately works every day to meet the communications and engagement needs of our partners,” said Michael Akin, LINK president. “We firmly believe in the mission of DC Art All Night, and winning awards like the ECA helps to bring more attention to the great work DSLBD does for artists and community members across our region.”

The Public Relations Society of America’s National Capital Chapter (PRSA NCC) sponsors the ECA’s, an annual, local awards competition that recognizes and rewards outstanding achievement in external communications and public relations, and encourages continued excellence in the field. To learn more about the organization, visit https://prsancc.org/awards-and-recognition/eca/.

For more information about the array of services LINK Strategic Partners provides, go to linksp.com or follow them on Facebook and Twitter on @LINKstrategic or Instagram @linkstrategic.

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About LINK Strategic Partners

LINK Strategic Partners is a strategic communications, stakeholder engagement, and social impact consulting firm proudly based in Washington, DC. In eight years, LINK has expanded from a small local shop to a dynamic firm with hundreds of local, regional, national, and international clients. Our world-class and diverse team of professionals ranges from 17 to 92 years of age and leads our offices in DC, Phoenix, St. Louis, Maine, New York, and Manchester, England. LINK’s mission-driven work includes thousands of hours of pro bono work provided to community partners. Visit www.linksp.com.

Contact Info

Greater Washington Urban League Building
2901 14th Street NW
Washington, DC 20009

Michael Akin, President
P: (202) 559-4446
E: makin@linksp.com